Corvette prepares its electric offensive and will be based on GM’s Ultium platform.
The Corvette brand speaks for itself, a sporty brand, a brand with a style all of its own and a brand with thousands of fans behind it eager to have a Corvette in their garage.
However, to date GM has not made a clear statement on the future of Corvette in this new electric era, whereas with the other brands we have already seen clear moves towards pure electrification.
GM’s goal is that across all its brands it can offer an electric vehicle for all types of public, from the most premium and demanding with Cadillac’s proposal to the most accessible cars with Chevrolet’s offerings.
Last April, GM president Mark Reuss subtly hinted at the launch of an all-electric Corvette, but nothing more has been heard about it so far.
“We will offer an electrified, all-electric, Ultium-based Corvette in the future,” he said.
The Corvette brand has always been associated with powerful, sporty cars, but in this electric era it will expand its sights into new segments not previously covered by the brand.
The first two Corvette electrics will reportedly be a four-door coupe and a crossover, leaving a 100 percent electric sports car for later.
According to GM Tech Center insiders sources said:
“The goal is not to beat Taycan and Cayenne at their own game, but to create three American legends capable of breaking new ground by making the essence of Corvette scalable. To do so, that essence must at all times be in a state of progressive flux.”
So what we’re seeing is that Corvette will take advantage of the electric age to expand its business and cover more segments it doesn’t currently cover.
We have already seen other sports car brands that this kind of move has been positive such as Porsche, Ferrari or even Lamborghini.
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