Mazda reiterates electrification and carbon neutrality plan

Mazda details roadmap for achieving carbon neutrality

Mazda today reiterated its commitment to sustainability, unveiling its future plans to achieve carbon neutrality at its plants and its commitment to electrification. On this basis, the company has re-announced its goal of achieving carbon neutrality by 2050, committing to making all its factories carbon neutral by 2035 and addressing electrification from 2030 onwards.

To achieve these goals, Mazda has listed three key pillars: energy conservation, a shift to renewable energy and the use of carbon-neutral fuels. In terms of electrification, Mazda has set out three phases to address electrification by 2030.

In the first phase of the electrification plan, Mazda said it will make use of its technology assets. In the middle phase, the second phase, they will introduce a new hybrid system and focus much of their efforts on launching electric vehicles for the Chinese market, in addition to global electric launches. In the last phase, they will focus entirely on launching 100% electric vehicles and will consider investing in battery production.


With all these efforts, Mazda expects the brand’s share of electric vehicles in global sales to increase to between 25% and 40%, starting in 2030. In addition, by 2040, it will also research new driver assistance technologies to prevent accidents with its vehicles. Finally, it will reduce costs and improve the supply chain, thereby optimising the entire process.

As a first step in this updated commitment to electrification, Mazda has announced agreements with several companies for the joint development and production of electric drive units, including: Imasen Electric Industrial Co, Ltd, Ondo Corporation, Chuo Kaseihin Co, Inc, Hiroshima Aluminium Industry Co, Ltd. HIROTEC Corporation, Fukuta Electric & Machinery Co., Ltd. and ROHM Co., Ltd.

Continuing with electrification, Mazda currently has only one electric vehicle, the Mazda MX-30, which has seen little demand, partly due to its poor technical specifications, such as limited range and slow charging, although it did launch an update earlier this year.

We’ll keep an eye out for new launches from the brand, which is lagging well behind on the road to electrification. On the occasion of this new reiteration of its commitment to electrification, the brand has also shown two images of the so-called ‘Mazda Study Model’, a sporty-looking vehicle that appears to be electric, and which may give us a first glimpse of the brand’s future electric cars.

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